We know that talent isn’t the problem, access is. Too many brilliant creatives are stuck in cycles of exposure without income, platforms without visibility, and passion without pay.
Our Market Access Programme is here to change that. We help African creatives sell, showcase, distribute, and scale their work whether it’s art, fashion, music, film, tech, or handmade crafts. because creativity deserves not just applause, but economic power.
Some of our interventions include:
Kalabars
An innovative media distribution platform telling African narratives through bold, authentic, and diverse storytelling.
CG Studios
Amplifying African Sound, Story, and Impact
The Sondeka Awards
Honouring key stakeholders who have made outstanding contributions to Kenya’s creative scene and industry.
Real People Real Stories
Shining a spotlight on the extraordinary deeds of ordinary individuals from East Africa, one story at a time.
Sondeka ALT
A radical creative universe where imagination rules, and art is the currency.
Sondeka Festival
A dynamic platform for creative innovation, uniting diverse art forms to foster collaboration, co-creation, skill showcasing, and market access.
Art Shows
Virtual and in-person exhibitions showcasing diverse artistic expressions from emerging and established African creatives.
Baiskeli Store
A vibrant ride through Kenyan pop and contemporary culture, where creativity meets everyday expression.